HOME

NEWS

CHARITIES

VOLUNTEER

ACTION CENTER

ADD CHARITY

CONTACT

SUPPORT

World Environment Community Health Animals Celebrity Submit A Site Find A Charity
Ancestry.com Teams Up With Actor Blair Underwood to Support Big Brothers Big Sisters

Sacramento Bee

881 days ago   Article ID# 1469660
Original URL

 

Big Brothers Big Sisters

SACRAMENTO, CALIFORNIA (Sacramento Bee) - Ancestry.com, the world's largest online family history resource, has teamed up with one of its high-profile celebrity customers to support a national non-profit organization that helps youth overcome what are too often generational cycles of adversity.

Actor Blair Underwood will appear in a commercial promoting Ancestry.com's support of Big Brothers Big Sisters, the nation's largest mentoring network, proven to help children overcome adversity to achieve in school and succeed in life.

In the commercial, scheduled to air February 24, Underwood says discovering his family history on Ancestry.com gave him a greater understanding of himself. He goes onto say that while it's incredible to know where you came from, it's also important to know where you are going.

"That's why I'm joining with Ancestry.com to support Big Brothers Big Sisters, an organization that helps kids reach their full potential," states Underwood.

Big Brothers Big Sisters provides one-to-one mentoring services to children of single, low-income or incarcerated parents as well as sons and daughters of military personnel or those who face other forms of adversity. The new TV commercial airs February 24 on the heels of the announcement of the Big Brothers Big Sisters 2011 Youth Outcomes Survey Report, which shows statistically significant improvements for youth throughout the first year of enrollment. The improvements are in three areas educational success, avoidance of risky behaviors and socio-emotional competency, measures that researchers link to long-term outcomes, such as high school graduation, avoidance of juvenile delinquency, and college or job readiness.

Ancestry.com has worked with Underwood on a network TV show that airs on Friday nights. The company provided important family history research for the show, including tracing the roots of the featured celebrities including Underwood. Each episode takes one celebrity on an emotional, and often times soul-searching journey to discover the lives of family members who came before them.

Ancestry.com is donating 20 percent of proceeds of all new subscriptions donated through www.ancestry.com/donate from February 24-29, 2012 to Big Brothers Big Sisters. Funding is used by Big Brothers Big Sisters to carefully screen volunteer mentors and match them with youth in long-term, staff monitored and supported friendships.

To view the commercial and to support Big Brothers Big Sisters, visit www.ancestry.com/donate.

About Big Brothers Big Sisters, the nation's largest donor and volunteer supported mentoring network, holds itself accountable for children in its program to achieve measurable outcomes, such as educational success; avoidance risky behaviors; and higher aspirations, greater confidence and better relationships. Partnering with parents/guardians, schools, corporations and others in the community, Big Brothers Big Sisters carefully pairs children ("Littles") with screened volunteer mentors ("Bigs") and monitors and supports these one-to-one mentoring matches throughout their course. The first-ever Big Brothers Big Sisters Youth Outcomes Summary, released in 2012, substantiates that its mentoring programs have proven, positive academic, socio-emotional and behavioral outcomes for youth, areas linked to high school graduation, avoidance of juvenile delinquency and college or job readiness.

Big Brothers Big Sisters provides children facing adversity, often those of single or low-income households or families where a parent is incarcerated or serving in the military, with strong and enduring, professionally supported one-to-one mentoring relationships that change their lives for the better, forever. This mission has been the cornerstone of the organization's 100-year history. With about 360 agencies across the country, Big Brothers Big Sisters serves nearly 630,000 children, volunteers and families. Learn how you can positively impact a child's life, donate or volunteer at BigBrothersBigSisters.org.

About Ancestry.comAncestry.com Inc. is the world's largest online family history resource, with more than 1.7 million paying subscribers. More than 8 billion records have been added to the site in the past 15 years. Ancestry users have created more than 31 million family trees containing over 4 billion profiles. In addition to its flagship site www.ancestry.com, Ancestry.com offers several localized Web sites designed to empower people to discover, preserve and share their family history.

Copyright 2014 Sacramento Bee   (Copyright Terms)
Updated 881 days ago   Article ID# 1469660

Big Brothers Big Sisters    Visit Website

More News

Students in Nashua's Big Brothers Big Sisters program formed group to mentor younger kids

109 days ago From Nashua Telegraph 

HUDSON, NEW HAMPSHIRE - The Youth United program is now a partnership among Big Brothers Big Sisters, Nashua Community College and United Way of Greater Nashua. Flag as irrelevant Edit this alert You have received this email because you ...

Bowl for Kids' Sake to raise money for mentoring Seacoast youth

115 days ago From Seacoastonline.com 

PORTSMOUTH, NEW HAMPSHIRE - PORTSMOUTH — Big Brothers Big Sisters of the Greater Seacoast is looking to recruit 100 bowling teams for its annual Bowl for Kids' Sake ... Flag as irrelevant Edit this alert You have received this ...

Jack in the Box Donates $325K to Big Brothers Big Sisters

443 days ago From QSR magazine 

LOS ANGELES, CALIFORNIA - The Jack in the Box Foundation announced a $325,000 donation to Big Brothers Big Sisters, its primary charitable partner since 1998. Monies for the donation were raised during the 23rd annual Jack in the Box Charity Golf Tournament, which was held .. ...

Jamie Foxx Featured in New Big Brothers Big Sisters PSA Campaign

478 days ago From SYS-CON Media 

WOODCLIFF LAKE, NEW JERSEY - PHILADELPHIA, April 2, 2013 /PRNewswire/ -- Big Brothers Big Sisters is releasing new public service announcements featuring the national mentoring organization's spokesman, Academy=AE Award and Grammy=AE Award-winner Jamie Foxx, and other ...

Young Actors Planning Charity Performance Saturday Afternoon

512 days ago From WGNO 

METAIRIE, LOUISIANA - =93They wrote all the scenes,=94 Fleming says of an upcoming show her students will present on Saturday, March 2 at 3:00 pm. The students wrote and even directed their own sketches and will allow the public to see them for free. They will be collecti ...

Go to page:   1    2  3  4  5  6  7  8  Next >> 

<< Return To Celebrity News

Action Center

Melting glaciers giving rise to new lakes in Himachal Pradesh

Action: Climate Change

Melting of glaciers is resulting in the formation of smaller lakes in the high hills of Himachal Pradesh and is posing threat ...

Lush Cosmetics launches bid to protect pangolins

Action: Wildlife Conservation

Lush Cosmetics has agreed to support an effort to battle trafficking of the Sunda pangolin.

Lush will provide ...

Targeted enforcement saved a Massachusetts-worth of Amazon rainforest in 3 years

Action: Stop Deforestation

Targeted law enforcement efforts via Brazil's green municipalities programs were responsible for reducing deforestation by 10 ...

Hercules begins clean-up of contaminants along southern, eastern boundaries

Action: Stop Pollution

Hercules, Inc. has begun a clean-up of on and off-site contamination that the Environmental Protection Agency said will prote ...

Coal dust 'spread across Barrier Reef'

Action: Save Our Oceans

Coal dust has spread throughout the Great Barrier Reef and exceeds toxic levels near the shore, a Senate inquiry has heard.

View All Actions >>

 

 

Charities

News

Follow Us

Support

Find A Charity

Action Center

World

Community

Facebook

Twitter Support

Contact

Volunteer

Add A Site

Environment

Animals

Google+

Privacy Policy

Copyright

 

 

Health

Celebrity

Terms of Service

Copyright The Charity Vault All rights reserved.