HOME

NEWS

CHARITIES

VOLUNTEER

ACTION CENTER

ADD CHARITY

CONTACT

SUPPORT

World Environment Community Health Animals Celebrity Submit A Site Find A Charity
Twilight's Robert Pattinson Rallies Fans to Take the Bite Out of Blood Cancer at Fox Teen Choice Awards

By Jennifer Goldin, Marketwire

2234 days ago   Article ID# 1157770
Original URL

 

Leukemia & Lymphoma Society

LOS ANGELES, CALIFORNIA (Marketwire ) - "Cancer Bites" is a new initiative harnessing pop culture's obsession with vampires to raise public awareness of blood cancers as the third leading cause of cancer and the most common form of cancer in youth under the age of 18 in the United States. On Sunday, August 7, Cancer Bites took center stage at the FOX Teen Choice Awards in Los Angeles, CA with Twilight's Robert Pattinson, as he invited fans to stay tuned for the campaign's Halloween launch this October during his acceptance of the "Choice" Celebrity Vampire award presented by Cancer Bites.

Drawing from media properties such as Twilight, HBO's True Blood, CW's The Vampire Diaries and MTV's Teen Wolf -- Cancer Bites has assembled a powerful team of partners, experts and spokespeople to educate the public about the prevalence of blood cancers. At launch and throughout the campaign, Cancer Bites will focus on raising awareness around those most impacted by the disease and creating a broad national dialogue on the importance of funding life-saving research.

"When I heard about the Cancer Bites initiative, I knew very little about how prevalent blood cancer is because there have been so few national campaigns about it," said Pattinson. "The Cancer Bites campaign officially launches on Halloween, but in the meantime you can go to http://www.cancerbites.tv for more information about how you can spread the word to support those who are dealing with this type of cancer."

Blood cancers -- the third leading cause of cancer -- are diseases of the blood, bone marrow, and/or lymphatic systems, including leukemia, non-Hodgkin lymphoma, Hodgkin lymphoma and myeloma. Leukemia is the most common cancer among children and young adults under 20.

Cancer Bites has enlisted The Leukemia & Lymphoma Society (LLS) and Lymphoma Research Foundation (LRF) to help fuel its mission. As the nation's leading blood cancer patient advocacy organizations, LLS and LRF will play an integral role in the campaign at every level; funding research to find effective new treatments and cures; connecting patients and their families to free educational information; and, providing support services for patients at every stage of their cancer journey. The awareness campaign will encourage the public to support their efforts to beat cancer.

"Despite its prevalence, there is very little public awareness around blood cancer," says Dr. Julie Vose, chair of the Cancer Bites expert panel and, chief of Hematology/Oncology at the University of Nebraska Medical Center. "Our mission with Cancer Bites is to change that by providing information to the public to garner a greater understanding about these cancers and connecting patients and caregivers to the tools, resources and support they need to navigate their journey every step of the way."

Cancer Bites officially launches on Halloween Day 2011. In the meantime, people can visit www.cancerbites.tv for more information about the campaign or join the conversation on Twitter with @llsusa and @lymphoma with hashtag #cancerbites.

ABOUT EDGE HEALTH

Edge Health (www.edgehealth.com), a health care marketing company, and the creator of educational initiatives including ON THE LINE (www.ontheline.org) - a prostate cancer awareness campaign and Kaleidoscope (www.kaleidoscope.org)- an initiative celebrating cancer survivorship, is dedicated to communicating key information that is understandable and useful to the everyday consumer. Through these national programs and its newest campaign CANCER BITES, Edge Health hopes to inform, inspire and entertain. Together with its partners, Edge Health endeavors to make the toughest of journeys that much easier, one step at a time.

Copyright 2017 Marketwire    (Copyright Terms)
Updated 2234 days ago   Article ID# 1157770

Leukemia & Lymphoma Society    View Charity Profile    Visit Website

More The Leukemia & Lymphoma Society News

Medivizor to help LLS Community network supply health infomation to blood cancer patients

90 days ago From patientdaily.com 

SCOTTSDALE, ARIZONA - ...

The Leukemia & Lymphoma Society expands its innovative Therapy Acceleration Program ® (TAP) with a novel immunotherapy for lymphoma patients

167 days ago From prnewswire.com 

NEW YORK, NEW YORK - ...

Fire fighters climbing for a good cause

194 days ago From kfbb.com 

GREAT FALLS, MONTANA - ...

Cancer treatment fairness act filed to support cancer patients

217 days ago From chattanoogan.com 

CHATTANOOGA, TENNESSEE - ...

Anthem Tattoo raises nearly $4,000 for the Leukemia & Lymphoma Society

218 days ago From wuft.org 

GAINESVILLE, FLORIDA - ...

Go to page:   1    2  3  4  5  6  7  8  9  10  Next >> 

<< Return To Celebrity News

Action Center

Climate change will bring more and more heat waves

Action: Climate Change

The heat in Malaysia often feels next to unbearable. For days on end, the sun is scorching and the heat is sweltering. That, ...

End Phosphate Mining in Manatee County

Action: Wildlife Conservation

The expansion of phosphate mining in Manatee County would threaten freshwater resources in the Myakka and Peace River watersh ...

Amazon basin deforestation could disrupt distant rainforest by remote climate connection

Action: Stop Deforestation

The ongoing deforestation around the fringes of the Amazon may have serious consequences for the untouched deeper parts of th ...

Stop coal mining assault on this roadless forest

Action: Stop Pollution

President Trump has been clear since day one that he’s turning over the nation’s public lands and environment to King Coa ...

Defend our wildlife from the search for Atlantic oil

Action: Save Our Oceans

From Maine to Florida, people along the East Coast strongly oppose offshore oil and gas drilling in the Atlantic Ocean -- yet ...

View All Actions >>

 

 

Charities

News

Follow Us

Support

Find A Charity

Action Center

World

Community

Facebook

Twitter Support

Contact

Volunteer

Add A Site

Environment

Animals

Google+

Privacy Policy

Copyright

 

 

Health

Celebrity

Terms of Service

Copyright The Charity Vault All rights reserved.